that things were changing in pop music, in January 1972,
Record Mirror talked with six of the biggest power-brokers
in the industry Nicky Chinn, Mike Chapman, Brian
Longley, Mickie Most, Chas Chandler and Jonathan King
to discuss the future.
POP: NEW LIFE IN '72
SIGNS indicate that 1972 will be the year
when the pop scene comes alive again. After a boringly long
time of nothing much happening since the end of the Beatlemania
era, the RM crystal ballers predict that some of the old
zest, enthusiasm and direct involvement is being reborn
amongst the fans.
Everything goes in cycles (or even
circles) in popdom. For two years there has been a vacuum,
which the progressive heavy trend could never fill adequately.
Some fine records and great talents have emerged from the
heavy phase, but now even the colleges and universities,
which dug and nurtured the heavies the most, are looking
around for something lighter and less heady. Something
with attractive melodies, catchy lyrics and a danceable
And the pop public also seems to
be looking for personalities again. Artists they can clamour
for outside the stage doors, some positive people who look
good and sound good, whether solo or in a group.
Longley said that groups like Slade and T Rex built up reputations
around the country before record success came their way.
He also plugged his current
touring project of Christie, Edison Lighthouse and Worth,
and underlined the strong response they were getting.
"On February 2, they start
a tour of 41 college dates, but a year ago people would
have laughed at this idea," Brian said.
"Groups like this have played
in with the heavy bands, and the colleges want to get up
and dance. They want music other than the heavy variety."
Brian Longley said that the peak
of the heavy scene had been reached, and simple music would
Mickie Most believed that the progressive
acts have got so involved in their own heads that the 14-
and 15-year-olds are looking for something else.
"It's going back into the hands
of the kids," said Chas Chandler. "The really
young kids that buy singles. The 14- and 15-year-olds are
buying these records now because of the group as opposed
to buying the record for itself."
"I agree," said Nicky
Chinn. "It's going back to the kids, and therefore
the style that is emerging is something fairly simple, something
they can latch on to.
"They like to dance, so the tempo is becoming even
more important than it has been for the last few years.
It's back to melody and things they can understand and simplicity."
Mike Chapman's prediction was that
the singer-songwriter within a group would be the happening
Jonathan King had the last word
in typical style. "I refuse to make any predictions
at all, and just hope that when it does come along, I'm
the one to spot it," he said.
>> As if in response, Christie
who the previous year released an album of heavy
songs hit the charts shortly after the college tour
with the catchy, commercial Iron Horse.